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Communication  and  Media

Communication in tourist destinations allows tourists to discover the existence of various places and attractions, stimulating their presence in them during their stay in the chosen destinations. Despite the possibilities offered by the Internet, the conventional media are very useful channels for the tourism sector, because they allow a high level of content specialization and because the press and radio have millions of audiences.

Among the objectives of tourism communication are: advertising, sales promotion, public relations, sponsorship, direct marketing and tourism fairs. These strategies are focused on advertising, promotion, image management, product and service launching, positioning, alliances, public relations, to name a few, either using traditional media or those classified as innovative, based on the Internet and your variables. Together with other Associations, Companies and Government entities, we promote the promotion and dissemination of emerging tourist destinations.

Join our volunteer network, if you are passionate about communication, contact us, your help is invaluable!

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