Ethics is fundamental in any activity that man carries out, and of course in tourist activity, since tourism is an eminently human activity, in which interpersonal relationships are of great importance, an activity that brings with it an encounter and dialogue between people and towns.
It includes respect, love, tolerance, recognition of the rights of others, solidarity, harmonious communication between human beings and the absence of discrimination.
The ethical practice of the tourism professional is decisive in the quality of the innovative hotel service and to that extent contributes to making it sustainable over time. The World Code of Ethics for Tourism synthesizes the principles of sustainability, proposes responsible tourism by companies, emphasizes the importance of protecting the cultural and natural resources of communities, and is concerned about the freedom and rights of tourists.
Co-participating with other Associations, Companies and Government entities, we carry out ethics and values workshops not only for the tourism sector, but also for society in general, since the basis of any society is respect, which emanates from having cemented values, certain workshops are specifically aimed at families so that they complement the education provided at home and at school by teaching ethics and values to the little ones.
Join our network of volunteers in the ethics and values programs, you can join physically or by helping us disseminate the content in the media and social networks, your altruistic service is invaluable!
